Written May 30
Interesting article in Ad Age this week about a company called CEMUSA that specializes in something they call Street Furniture
CEMUSA creates this incredibly cool, high-design out-of-home and place-based media.
This is yet another example of the number and variety of creative (i.e. engagement) platforms that continue to proliferate in what is fast becoming a "post-mass" world.
Street Furniture seems like a great place for totes?
ds
Tuesday, July 22, 2008
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